Today, customer service is as important as ever. With influence from family, friends, and the internet, your customer service rating can make or break your company.
Here you will learn five ways how quality customer service can result in an increase in sales for your company:
1: BUILDS BRAND TRUST
When your customer service proves to be reliable, you build a sort of repertoire with your customers and with the community.
Some of the most famous companies in the world got where they are today by being a reliable organization that delivers reliable products and great customer service. If you want to be a famous brand/company someday, or if you’re already on the road to greatness, your customer service will show your customers how much you care about them and will lead to repeat and regular customers as you build more trust.
2: RESULTS IN GOOD FEEDBACK
Social media sites give customers a place to air their grievances about customer service experiences. This reaches millions of people every day, which can give your brand a rather bad name.
However, if you provide quality customers service, you will see that customers are likely to leave great reviews on sites like Yelp.com or on their social media platforms, which will result in more customers coming your way.
3: KEEPS CUSTOMERS FROM COMPETITORS
According to several studies, 78 percent of customers say they will walk away from a company if the customer service is bad.
This means they are walking right into the door of your competitor. Providing great customer service will keep you from losing money as it is less likely that the customer will go to another company and use their services/products.
4: INCENTIVES FOR FEEDBACK
Many companies offer incentives for feedback, normally in the form of a coupon that expires in a certain amount of time. This can make your customers want to buy from you again to save some money, which will increase sales for your company quickly.
Above are some of the reasons why customer service is important for sales. Keep these in mind and make your customer service agents finesse the art of quality customer service.